When streaming on Twitch, you will start to build a community over time. This will happen at different rates for everyone, but if you stream consistently for long enough, people will start to form around your shows. Having more viewers in your streams who chat and increase the engagement level during your shows is one of the main ways many Twitch streamers measure success. What I find more interesting than increasing the number of people in your streams is actually learning who they are, what they like, and what makes them tick. In this entry, I'll help you get to know your viewers.
➢ BUILDING A BOND
First, try to focus on is remembering the usernames of your community members. You're not going to get far in building a connection if you constantly reintroduce yourself to someone who's been in your streams several times before. This sounds like a no-brainer, but many streamers have trouble in this department- especially new ones. Like in life, remembering the name of someone you just met is very difficult on a Twitch stream. It doesn't help matters that when you meet new people while streaming, you usually have other things on your mind, like making it through a firefight or going up against a tough boss. There are a few advantages to learning Twitch usernames over names in real life however. For one thing, usernames will typically evoke some kind of image, like a game title, movie character or activity. I'm a visual learner, so if I meet someone with 'T-Rex' or 'Raptor' in their username, I immediately imagine them as a dinosaur, or riding a dinosaur, or stammering like Jeff Goldblum while running from a dinosaur. These kinds of mental associations help to solidify a picture of someone in my mind, and every new thing I learn about them can build on this base mental image.
|Building bonds is important.|
➢ SETTING BOUNDARIES
In addition to being more welcoming to your chat, you should hold them to the same standard. Someone typing comments on Twitch has the advantage of being behind a veil of relative anonymity, and as such people will often come into streams to give you a hard time. Now, everyone's streams are different, but however you conduct your shows it's important to set a few boundaries about how you like to keep your chat. Don't forget, whatever you allow people to say in your chat affects not just you, but everyone else in the community. The kinds of guidelines you set can shape your channel's overall vibes.
|If someone makes you uncomfortable in chat, you're allowed|
to draw the line.
➢ PLENTY OF OPTIONS
In this entry, I laid out a few very specific examples of how you can build basic bonds, as well as set boundaries to keep your streams more inviting. But there's plenty more you can do to get to know your viewers and build connections. Depending on what kind of community you want to cultivate, and how open you want to be, there are all sorts of avenues you can take. Some streamers allow viewers to call into their shows and vent their problems like they're on morning radio. Others will play multiplayer games with subscribers, or even with general viewers who want to join. Outside of Twitch, many streamers use Discord to really personalize the experience, or they set up community movie nights. But you don't have to get fancy. Above all, make sure you're actually interested when people tell you about themselves. If you're able to do that, you'll get to know your viewers in no time.